Venura is the operating infrastructure built specifically for modern event businesses — including banquet halls, wedding venues, caterers, and event managers. It connects bookings, multi-hall calendars, payment tracking, and automated WhatsApp receipts into one unified platform.

How fast can I start using Venura?

Setup is instant. Venura is a modern cloud SaaS application — you can sign up in under 60 seconds, add your business details and venue halls, and start creating confirmed bookings immediately without any onboarding delays.

Which platforms does Venura support?

Venura is available across all major platforms: Android (Google Play Store), iOS (Apple App Store), native desktop apps for macOS and Windows, and accessible directly via any web browser at venue.venura.org.

How do products in the Venura ecosystem work together?

Everything syncs seamlessly under one account. Your venue booking calendar, catering menu orders, client contact CRM, advance payments, and WhatsApp customer receipts stay synchronized in real time across desktop and mobile devices.

How does Venura prevent double bookings?

Venura uses automatic conflict detection that blocks overlapping bookings in real time. When a hall is already reserved, the system immediately alerts your team and prevents the double booking before it happens.

What is the best banquet management software in India?

Venura is India's leading banquet management software, trusted by 100+ venues. It offers smart booking management, conflict detection, payment tracking, instant WhatsApp receipts, and multi-hall support — all in one connected platform.

Can I track venue payments and security deposits digitally?

Absolutely. Venura provides real-time payment tracking, security deposit management, automated WhatsApp payment reminders, and GST-compliant invoicing — eliminating the need for manual ledgers or Excel sheets.

How to manage banquet bookings without Excel?

Switch to Venura — a purpose-built banquet hall management software that replaces Excel with a visual calendar, automatic conflict detection, payment tracking, and mobile access. Setup takes under 2 minutes.

Event Planner Price Sheet: How to Package & Present Your Service Fees in India (2026)

The 3 Standard Event Planning Service Packages

Structure your agency price sheet into three clear service tiers:

1Full-Service Turnkey Wedding Planning (The Flagship Package):

Target Client: Couples seeking complete end-to-end management from 6–12 months prior.

Scope: Budget creation, venue selection, 3D theme styling, vendor contract negotiations, catering tasting curation, guest RSVP hospitality, artist booking, and 3-day on-ground production.

Fee Formula: 12% to 15% of total wedding spend (or minimum retainer of ₹3,50,000 – ₹8,00,000).

2Partial Planning & Theme Styling (The Mid-Tier Package):

Target Client: Couples who have already booked their venue and caterer but need specialized floral décor styling, entertainment, and logistics coordination.

Fee Formula: Flat Project Retainer of ₹1,50,000 – ₹3,50,000.

3On-Day Wedding Coordination (The Month-Of Package):

Target Client: Couples who planned their own wedding but need professional coordinators to manage runsheets, vendor timing, and family hospitality during the final 30 days.

Fee Formula: Flat Day Rate of ₹45,000 – ₹95,000.

Professional Event Planner Price Sheet Template

The table below illustrates a standard, professional price sheet layout for an Indian wedding planning agency:

Service Module	Deliverables Included	Standard Pricing Structure	Payment Milestones
Full Wedding Planning (Turnkey)	End-to-end 6-month planning + 12 on-ground coordinators	12%–15% of total budget (Min ₹4,00,000)	30% signing, 50% 30-day, 20% 72-hr clearance
3D Décor Styling & Production	3D spatial renders, stage trussing, floral design oversight	Flat ₹1,75,000 – ₹3,25,000 retainer	40% signing, 40% lock-in, 20% on setup
Corporate Conference Planning	AV stage setup, delegate badging, executive high-tea/buffet	Flat ₹1,20,000 – ₹2,50,000 + 18% GST	50% advance against PO, 50% 30-day net
Guest Hospitality & Logistics	Airport transfers, hotel check-ins, welcome hampers, RSVPs	Flat ₹75,000 – ₹1,50,000 retainer	50% advance on room block, 50% 7 days prior
On-Day Event Coordination	Final 30-day timeline + 4 coordinators for event day	Flat ₹45,000 – ₹85,000 day rate	50% booking advance, 50% event morning

How to Justify Your Management Fee to Skeptical Clients

When prospective clients ask 'Why should I pay a 15% planning fee?', articulate these three value drivers:

1. Wholesale Vendor Trade Savings: Planners access 15% to 20% trade discounts from sound, lighting, and floral suppliers, effectively offsetting the majority of the planning fee.
2. Zero Operational Disasters: On-ground coordinators manage timing, hotel room logistics, and 10:00 PM sound curfew compliance, allowing the family to enjoy the celebration stress-free.
3. Contractual Legal Protection: Planners enforce written vendor service level agreements (SLAs), ensuring backup equipment is on standby and protecting against vendor no-shows.

Managing Client Billing & P&L with Venura OS

Venura provides dedicated tools for event management agencies:

Branded WhatsApp Quotations: Generates professional PDF price sheets and proposals with your logo in 30 seconds.
Vendor Expense & Milestone Ledger: Tracks vendor payouts, client advances, and net profit margins in real time.
One-Click Tally Prime Sync: Exports client invoices and vendor journals directly into Tally Prime.

Handling Scope Creep & Change Order Documentation

Protect agency profitability when clients request last-minute additions:

1
The Digital Change Order Protocol: Any request for extra floral installations or extended DJ sound hours is logged as a formal Change Order in Venura OS.

2
Instant WhatsApp Client Authorization: Dispatches an itemized addendum quote requiring 1-tap digital approval and UPI payment before vendor execution.

3
Post-Event Settlement Reconciliation: Delivers a clear final reconciliation statement within 5 days post-event, eliminating billing disputes.

Client Contract Protection & Non-Refundable Retainer Clauses

Safeguarding your agency against client cancellations and date changes:

Non-Refundable Retainer Clause: The initial 30% booking advance is contractually non-refundable to cover initial 3D design work and dates locked off the market.
Date Rescheduling Policies: Allow a 1-time date rescheduling within 6 months subject to date availability and applicable seasonal tariff adjustments.
Digital Contract Execution: Clients sign Service Agreements electronically via WhatsApp, generating an immutable timestamped audit log.

Professional Client Presentation & Proposal Formatting

How professional presentation drives higher booking conversion:

High-Resolution 3D Mood Boards: Attach 3D spatial renders of stage layouts, mandap designs, and floral palettes alongside the price sheet.
Detailed Deliverables Breakdown: Clearly itemize all included services (e.g. 8 on-ground coordinators, 4 walkie-talkie communication sets, 1 dedicated bridal shadow attendant).
Instant Mobile Sharing via WhatsApp: Send branded, interactive PDF price sheets with your company seal directly to prospective clients' phones in 30 seconds.

Frequently Asked Questions

Common Operational Questions

Should an event planner charge a percentage of budget or a flat retainer fee?

For large luxury weddings (budgets exceeding ₹40 Lakhs), charging a 10% to 15% percentage of total spend aligns agency compensation with event scale and complexity. For mid-market social events or corporate offsites with fixed budgets, a flat project retainer is easier to sell and guarantees predictable revenue.

How does an event planner handle client requests for discounts?

Instead of lowering your fee, offer to adjust the scope of deliverables (e.g. reducing the number of on-ground coordinators from 8 to 5, or removing 3D spatial renders). Never reduce your professional fee without reducing scope, as it devalues your service authority.

What is the standard GST rate applicable to event planning price sheets?

Event planning and artist management services are classified under SAC 998397, attracting an 18% GST rate (9% CGST + 9% SGST or 18% IGST).

How does software assist event planners in managing price sheets?

Venura OS allows planners to generate customized, branded PDF price sheets on mobile, manage client milestone payment schedules on WhatsApp, and track per-event profit margins.

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